#customerloyaltyprograms
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Hi, My name is Dan Ewah, I’m the founder of danewah.net, a Digital Marketing community where Business Owners, Solopreneurs and Network Marketers learn how to Drive Traffic and Increase Sales.
I want to talk about the 7 ways to turn new site visitors into loyal customers.
1. Offer Value First
You’ve got to boost your Know, Like and Trust factor before you ask for the sale because people only buy from people they Know, Like and Trust.
Offering value first gives you an opportunity to prove that you know what you are talking about.
2. Build an Email List
Create free training, PDF, crash courses, case studies, discount coupons in exchange for their email addresses.
An email list allows you to build and nurture a relationship with your prospects which will increase your sales later on.
Building a community on Social Media alone is not wise because the Social platform can change the game at any time, heck, you can even get banned or suspended.
Don’t build your house on rented land if you know what I mean.
Also, create a Facebook Messenger list, it has a better delivery rate but ensures that it does not substitute your Email list.
3. Follow up and Nurture your Email List
Create an autoresponder series of up to 7 days when prospects subscribe to your list, the essence of this is to nurture them and prove that they are in the right place.
Thereafter, send out a mix of about 80% informational content and 20% promotional content.
4. Get Social
If you have a blog, respond to comments.
If you have a really large following on Social Media, respond to the bunch of first comments since it may be impossible to respond to all but if you can afford to hire a Social Media Manager, by all means, do that.
5. Use Social Proof
Instead of saying how awesome you are or how good your products or services are, get your customers to do that using testimonials on your site.
Install a live chat on your site especially if you sell physical products.
Create an affiliate program for your business, so you can get word of mouth marketing.
6. Use retargeting
Most people will need to see your offer multiple times before they convert.
7. Launch a Contest
Most people love gamification, it’s a smart way to make your brand to be top of mind.
Remember, I teach Business Owners, Solopreneurs and Network Marketers how to Drive Traffic and Increase Sales.
Check me out at giveaway.danewah.net
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